Comments on: Video Fundraising- 9 Tips to Tap Your Audience http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/ Missoula, Montana's place for video production, new media marketing, social media, DVD production, blog and site design. Wed, 06 Jan 2010 17:58:11 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: admin http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-53 admin Wed, 09 Dec 2009 21:27:38 +0000 http://imaginationmedia.tv/?p=508#comment-53 Thanks Ron. Every effect, every transition, fade, cut, needs to communicate the message more effectively. If it's not needed it's more of a distraction and takes away from the impact of the story. Look at the greatest stories ever told on film. Simple fades, dissolves, and cuts and that's it. The rest is invested in the story line That is what speaks to the heart- especially in a fundraising video. Thanks Ron. Every effect, every transition, fade, cut, needs to communicate the message more effectively. If it’s not needed it’s more of a distraction and takes away from the impact of the story. Look at the greatest stories ever told on film. Simple fades, dissolves, and cuts and that’s it. The rest is invested in the story line That is what speaks to the heart- especially in a fundraising video.

]]> By: Ron Dawson http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-52 Ron Dawson Wed, 09 Dec 2009 19:05:27 +0000 http://imaginationmedia.tv/?p=508#comment-52 Excellent advice Tim. Particularly the "know your audience." Sometimes people get caught up on making a really "cool" video (read, "MTV style") and they completely miss the mark of the audience they're trying to reach. Great article my friend. Excellent advice Tim. Particularly the “know your audience.” Sometimes people get caught up on making a really “cool” video (read, “MTV style”) and they completely miss the mark of the audience they’re trying to reach.

Great article my friend.

]]> By: admin http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-47 admin Thu, 19 Nov 2009 22:01:27 +0000 http://imaginationmedia.tv/?p=508#comment-47 Steve, I may have learned some of this stuff from you? :-) Steve, I may have learned some of this stuff from you? :-)

]]> By: Steve Yankee http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-46 Steve Yankee Thu, 19 Nov 2009 21:41:08 +0000 http://imaginationmedia.tv/?p=508#comment-46 Excellent points, Tim. I encourage anyone considering producing these types of videos to follow this list religiously. Every step is important and, as with many things, the whole is greater than the sum of the parts! Excellent points, Tim. I encourage anyone considering producing these types of videos to follow this list religiously. Every step is important and, as with many things, the whole is greater than the sum of the parts!

]]> By: admin http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-45 admin Thu, 19 Nov 2009 21:21:25 +0000 http://imaginationmedia.tv/?p=508#comment-45 Thanks Andrew. It's an art to be able to cut through the noise, sit people up , and motivate them to action. Thanks Andrew. It’s an art to be able to cut through the noise, sit people up , and motivate them to action.

]]> By: admin http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-44 admin Thu, 19 Nov 2009 21:19:23 +0000 http://imaginationmedia.tv/?p=508#comment-44 Thank you Andre. I appreciate you chiming in. Thank you Andre. I appreciate you chiming in.

]]> By: andrew http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-43 andrew Thu, 19 Nov 2009 19:07:34 +0000 http://imaginationmedia.tv/?p=508#comment-43 Right on the mark. This is the way to get it done and to get attention. Right on the mark. This is the way to get it done and to get attention.

]]> By: Andre Zollars http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-42 Andre Zollars Thu, 19 Nov 2009 18:48:42 +0000 http://imaginationmedia.tv/?p=508#comment-42 Tim, You did a wonderful job of presenting valuable information for all kinds of organizations on how to best create and utilize video for fund raising purposes. I would also suggest that these tips are invaluable for anyone who needs to utilize video in various mediums, whether it be television or web. You have touched upon all the key points that together create a powerful message which will incite people to take action. Nicely done. Andre Tim,

You did a wonderful job of presenting valuable information for all kinds of organizations on how to best create and utilize video for fund raising purposes. I would also suggest that these tips are invaluable for anyone who needs to utilize video in various mediums, whether it be television or web. You have touched upon all the key points that together create a powerful message which will incite people to take action.

Nicely done.

Andre

]]> By: admin http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-40 admin Thu, 19 Nov 2009 16:56:18 +0000 http://imaginationmedia.tv/?p=508#comment-40 Yes Jamie. Thanks for the input! Non Profits need to see their organizations not just as monolithic places that do good works, but as community hubs and places where multiple levels of participation is nurtured- not just in giving donations, but in sharing in the experience together and making a difference. Being involved in something greater than ourselves is a part of human nature. Video is just one more connecting point of engagement in that process. Yes Jamie. Thanks for the input! Non Profits need to see their organizations not just as monolithic places that do good works, but as community hubs and places where multiple levels of participation is nurtured- not just in giving donations, but in sharing in the experience together and making a difference. Being involved in something greater than ourselves is a part of human nature. Video is just one more connecting point of engagement in that process.

]]> By: Jamie Flinchbaugh http://imaginationmedia.tv/video-fundraising-9-tips-to-tap-your-audience/comment-page-1/#comment-39 Jamie Flinchbaugh Thu, 19 Nov 2009 16:45:08 +0000 http://imaginationmedia.tv/?p=508#comment-39 Excellent points. I've found in doing fundraising for educational efforts, that in the past you could ask for a generic donation and appeal to a general feeling of goodness. Today, people want more input into their donations and how they are used, and what to feel that they are investing themselves and not just dollars. Because of that, video can be used to make a stronger personal connection, demonstrate examples of success, and help donors feel like they are more a part of the process, rather than just a provider to it. Jamie Excellent points. I’ve found in doing fundraising for educational efforts, that in the past you could ask for a generic donation and appeal to a general feeling of goodness. Today, people want more input into their donations and how they are used, and what to feel that they are investing themselves and not just dollars.

Because of that, video can be used to make a stronger personal connection, demonstrate examples of success, and help donors feel like they are more a part of the process, rather than just a provider to it.

Jamie

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